Populus is delighted to have been nominated by the MRS Annual Conference Awards judges for Best Presentation for our contribution to Impact 2018.
Consumer debt has risen sharply over recent years and is now approaching levels last seen just before the 2008 financial crisis. Populus asked MPs who they thought was primarily responsible for rising debt and who was doing least to combat the problem.
The most noticed business news stories are almost always negative and reputation sapping. However, on rare occasions companies make the headlines for the right reasons. The Royal Bank of Scotland (RBS) was one of the most noticed news stories in February because it has returned to profit for the first time in ten years.
Every week Populus tracks the news stories that catch the public's attention. The weather, KFC’s chicken crisis and charities were among the most noticed stories on social media this month.
Populus's social media expert Laurence Stellings reports on the topics that kept us glued to our smartphones in January. The failure of Carillion, charities and sporting events caught the public's attention.
The failure of Carillion is the highest profile business story in the past two and a half years, noticed by 55% of the UK public in January. Populus's Head of Syndicated Stakeholder Research David Racadio explores why the story has touched a nerve, and what must be done next.
Populus is proud to announce that it has received the internationally recognised Silver accreditation from Investors in People.
As consumer lifestyles continue to rapidly evolve, how should insurers communicate with consumers in a way that resonates? What can insurance learn from other sectors? And where do the biggest opportunities lie?
Every week Populus tracks the news stories that catch the public's attention. As the year comes to a close, Populus takes a look back at the most noticed news stories of 2017.
The UK’s best performing research agencies have been unveiled this week in the Research Live Industry Report. We are delighted that Populus Group has been ranked 6th fastest growing business in the MRS League Tables.
Last week saw the government announce a 12 week commission looking into the gambling market. When it comes to responsible gambling, is no intervention better than bad intervention?
How can brands cut through when the white noise of advertising is louder than ever before? Populus sheds light on pre-testing, which allows brands to optimise their creative, in order to launch ads with the best business potential.