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Populus Perspective   |   Mar 18

Populus nominated for Best Presentation by MRS Annual Conference Awards judges

Populus is delighted to have been nominated by the MRS Annual Conference Awards judges for Best Presentation for our contribution to Impact 2018.

Populus Perspective   |   Mar 18

Finance providers on the hook for ‘problem’ debt

Consumer debt has risen sharply over recent years and is now approaching levels last seen just before the 2008 financial crisis. Populus asked MPs who they thought was primarily responsible for rising debt and who was doing least to combat the problem.

Populus Perspective   |   Mar 18

Most noticed business news stories in February

The most noticed business news stories are almost always negative and reputation sapping. However, on rare occasions companies make the headlines for the right reasons. The Royal Bank of Scotland (RBS) was one of the most noticed news stories in February because it has returned to profit for the first time in ten years.

Populus Perspective   |   Feb 18

February on Social Media

Every week Populus tracks the news stories that catch the public's attention. The weather, KFC’s chicken crisis and charities were among the most noticed stories on social media this month.

Populus Perspective   |   Feb 18

January on Social Media

Populus's social media expert Laurence Stellings reports on the topics that kept us glued to our smartphones in January. The failure of Carillion, charities and sporting events caught the public's attention.

Populus Perspective   |   Feb 18

The most noticed business news stories in January

The failure of Carillion is the highest profile business story in the past two and a half years, noticed by 55% of the UK public in January. Populus's Head of Syndicated Stakeholder Research David Racadio explores why the story has touched a nerve, and what must be done next.

Populus Perspective   |   Jan 18

Populus receives Silver Investors in People accreditation

Populus is proud to announce that it has received the internationally recognised Silver accreditation from Investors in People.

Populus Perspective   |   Jan 18

The Future of Insurance: Re-defining the sector

As consumer lifestyles continue to rapidly evolve, how should insurers communicate with consumers in a way that resonates? What can insurance learn from other sectors? And where do the biggest opportunities lie?

Populus Perspective   |   Dec 17

Top most noticed news stories of 2017

Every week Populus tracks the news stories that catch the public's attention. As the year comes to a close, Populus takes a look back at the most noticed news stories of 2017.

Populus Perspective   |   Dec 17

Populus Group ranks 6th in MRS top 20 fastest growing businesses

The UK’s best performing research agencies have been unveiled this week in the Research Live Industry Report. We are delighted that Populus Group has been ranked 6th fastest growing business in the MRS League Tables.

Populus Perspective   |   Nov 17

Gambling legislation needs a clear direction

Last week saw the government announce a 12 week commission looking into the gambling market. When it comes to responsible gambling, is no intervention better than bad intervention?

Populus Perspective   |   Oct 17

The changing face of market research

How can brands cut through when the white noise of advertising is louder than ever before? Populus sheds light on pre-testing, which allows brands to optimise their creative, in order to launch ads with the best business potential.

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