The Facebook / Cambridge Analytica scandal has continued to dominate public recall of business news. Using data about the electorate to inform political campaigns is nothing new. What makes this story noteworthy is the questions it raises about privacy and the use of personal data to target voters and influence election campaigns.
It has been an eventful few weeks for both sides of the House. From Antisemitism allegations within the Labour party to the Windrush scandal leading to Amber Rudd's resignation. But who has been paying attention?
Every week Populus tracks the news stories that catch the public's attention. The Windrush scandal and the Facebook/Cambridge Analytica scandal are among the most noticed stories on social media this month.
Do MPs engage with the topics we ask them about in our monthly panel survey? We asked MPs whether they went on to research topics that came up in our survey.
Will Clothier examines whether the stories generating column inches in the Westminster bubble are also capturing the attention of the public.
Every week Populus tracks the news stories that catch the public's attention. The Russian spy poisoning, Facebook and Cambridge Analytica, and the death of Stephen Hawking are among the most noticed stories on social media this month.
22% of Easter shoppers plan on having a meal at home with their family or household on Easter Sunday, according to IGD ShopperVista research carried out by Populus.
As an all-powerful, monopolised online giant suffered a catastrophic data scandal, two staples of the UK high-street quietly began to close their doors for the last time in March. Now more than ever, retailers need to slim down, understand their customer, and make sure they have the right tools to target them.
Populus is delighted to have been nominated by the MRS Annual Conference Awards judges for Best Presentation for our contribution to Impact 2018.
Consumer debt has risen sharply over recent years and is now approaching levels last seen just before the 2008 financial crisis. Populus asked MPs who they thought was primarily responsible for rising debt and who was doing least to combat the problem.
The most noticed business news stories are almost always negative and reputation sapping. However, on rare occasions companies make the headlines for the right reasons. The Royal Bank of Scotland (RBS) was one of the most noticed news stories in February because it has returned to profit for the first time in ten years.
Every week Populus tracks the news stories that catch the public's attention. The weather, KFC’s chicken crisis and charities were among the most noticed stories on social media this month.