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Rita Clifton
Board Chair 

Rita worked at Saatchi & Saatchi for 12 years, becoming Vice Chairman and Executive Planning Director in 1995.

 

In 1997 she joined Interbrand, the world’s leading brand consultancy, as Chief Executive in London, and in January 2002 she became Chairman there. She is a speaker and media commentator on all areas of reputation, brands, marketing and communications around the world, and is a regular contributor to CNN, BBC, Radio 4 and the Financial Times. She has also appeared on Any Questions? Her writing has included the book ‘The Future of Brands’, the APG’s ‘How to Plan Advertising’ and The Economist book ‘Brands and Branding’.

 

Rita is a non-executive director of Dixons Retail plc and of Bupa. She has been a member of the Government’s Sustainable Development Commission and is on the Assurance and Advisory Board for BP’s carbon-offset programme ‘Target Neutral’. In 2006, she was appointed Visiting Professor at Henley Business School, and as a trustee of WWF (Worldwide Fund for Nature) in 2007. She was made President of the Market Research Society (MRS) in 2010, and her latest appointment is as Chairman of BTCV, the leading conservation volunteering and social enterprise group.