Senior hire signals business advance for Populus

Populus, the growing research and strategy agency, has bolstered its capabilities and widened its offering with the appointment of two new Directors. Gary Muncaster and Chris Menzies both join from ICM. 

Gary is an industry-leader in customer experience measurement having conducted major programmes for a number of blue chip organisations. He also has extensive experience in helping clients develop new products and services.

Chris is an expert in the use of omnibus polling and led a team of researchers in the consumer and omnibus division at ICM.  He has built his reputation delivering high quality, domestic and international research programmes for hundreds of different clients from blue chip companies through to PR and communications agencies.

Populus launches a new website today (23 November 2011) reflecting the developments within the business. www.populus.co.uk

Populus Managing Director, Michael Simmonds, said

‘These arrivals start a new chapter for Populus.  Their expertise, knowledge and drive will help Populus expand into new areas while maintaining its reputation for intelligent and insightful research. Having successfully launched Populus Data Solutions last year it is exciting to be joined by more hugely experienced and talented people.‘

Gary commented

‘I’m excited to be joining such a vibrant company staffed with great people. There is a real sense of being focussed on delivering for clients and a real desire to grow the business. It is great to join a company that is going from strength to strength.’

Chris added

‘Populus is a very ambitious company and it is that drive that attracted me.  It's incredibly exciting to be joining as the business continues to grow and I am looking forward to delivering a great service to both strategic research clients and the world of PR.’

Ends

Notes to editors

• Site design Lucienne Roberts/John McGill/David Shaw/Adam Cohen at LucienneRoberts+ www.luciennerobertsplus.com
• Site development Froot Websites www.frootwebsites.co.uk
• For further information or to request an interview please contact Jo Gibbons on +44 20 7553 4141, +44 7710 477950 or jgibbons@populus.co.uk.
• Launched in 2003, Populus provides informed insight for clients in the worlds of business, culture and politics through the application of intelligent research.  Populus is pollster to The Times and other media organisations.